[Discussion] Watch Logos: Good, Bad, Ugly

What are some watch brand logos that catch your attention? I mean graphic logos, not just watch brand names in a specific font. For me:

• Omega: My fave. Simple. Fits the brand. Looks good.
• Rolex: I don't care for crown and royalty associations personally.
• Grand Seiko: Feels grand, I like it.
• Seiko 5: OK, I'm neutral about it, slightly prefer it to the old 5 "shield" logo.
• Breitling: Too complicated.
• Longines: Flying hourglass is a cute idea but doesn't look great to me.
• Christopher Ward: QR Code
• Tissot: It's fine