Size Availability Goes Down as “Quality” Goes Up?
I was looking to buy a few sweaters and was looking at Old Navy, Gap, and Banana Republic (which are all under one umbrella brand) when I noticed something interesting…
Old Navy offers up to XXXXL*
Gap offers up to XXXL*
Banana Republic offers up to XXL*
(*this is their largest size, but it’s not available for all clothing)
Do they not want certain people wearing their higher quality brand?
Is there a reasonable business or fashion explanation that I’m not aware of?
Or does it just boil down to exclusion?